Swatch watch: Anna Jeffreys – new wallpaper and fabric collection

I keep my eye out for new textile and wallpaper designers and one whose work stood out recently was that of Anna Jeffreys which was showcased by Tissus D’Helene at a press show at The Design Centre Chelsea Harbour. Journalists usually keep their own thoughts to themselves at these events, but there was a little gasp of surprise and delight at Anna’s swatches. Anna’s seriously pretty designs stood out for their fresh colourways which mix traditional motifs with more contemporary flourishes. What makes them difficult to place is that the colour palette particularly doesn’t seem like it comes from a British design stable and that’s what makes them so interesting.

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