Pink blush interiors

Back in the embryonic days of the blog (all of two years ago!) pale pink was one of the first posts I wrote about. It’s not quite bordering on a sugar plum fairy complex … but I am a bit of a pink fan – particularly when it comes to decorating. I returned to the colour again last summer with a post on Indigo and Blush so you can imagine my excitement at recent London Design Week shows to see more interior and fashion designs emerging for 2018. 

Why do we love pink so much?

As Magdalen Jebb – creative director of Lewis & Wood  – pointed out when she kindly talked me through the exquisite newly launched Voysey collection, “Pink is the colour of love, compassion and nurturing and it makes us feel good.”

It was a chance discovery of a C.F.A. Voysey design in the back of an exhibition book to last year’s Josef Frank exhibition in London that caught Magdalen’s eye. This then led to the discovery in the V&A archive of some touchingly tender designs (particularly as photographs of Voysey give the impression of quite an austere man!)

Berry Brothers wallpaper and fabric design from new Lewis & Wood Voysey collection. Photo: Charis White
Berry Brothers fabric from Lewis & Wood’s new Voysey collection. Magdalen says the leaves are painted in varying strengths to look like they are fluttering in the wind. This was also the reason behind Edward Lutyens myriad leaded window panes in his architectural designs. He wanted the light to catch the windows so that they glinted in different directions. Photo: Charis White


In interior decorating, pale pink paint acts in much the same way as blusher does in beauty. It works as a ‘highlighter’ enhancing features of the room, showing off furniture and paintings to their best effect. Pale pink is a favourite in many a castle (Scottish), glamorous drawing room (Hamish Bowles, Rita Konig) or tea room (such as Sketch, in London) but it definitely works in small unadorned places too.

It is true, there are other paint shades that would also do the same thing such as mineral greys, turquoise, bookroom reds, forest greens and indigos etc but the effect of pale pink is less contrasty and frankly just a little bit more up and – a little bit more glam. 

Chalk finish

Paint also happens to be what the pale pink ‘look’ is all about and happily, it is a very cheap way to completely alter the look of a room. The chalkier the finish, the better it will look so if you can, invest in a shade such as Jonquil (see below) or pinkier Laylock by Edward Bulmer or otherwise opt for something like Dulux’s Party Surprise 5.

Jonquil paint by Edward Bulmer

All the trimmings

For top notch trimmings you could look no further than a large selection of colours and designs from Colefax & Fowler.  Alternatively, grosgrain (sometimes known as petersham) ribbon is a smart and affordable option from places like Hobbycraft and John Lewis.

Braids from a selection at Colefax & Fowler. Photo: Charis White

Blooms in the pink

There were several exciting showstopper designs launched by Designers Guild during London Design Week and one in particular was their collaboration collection with U.S. designer John Derian. This consists of wallpapers, fabrics and accessories including his signature decoupage glass dishes.

The Rose Tuberrose wallpaper by John Derian at Designers Guild. Photo: Charis White

Inchyra Design’s Trefoil linen fabric design from their Balazuc collection launched last Summer is a perfect example of elegant Scottish style. So that you can see it (very approximately) in scale to the John Derian/Designers Guild rose design I have photographed a single motif. Please click the Inchyra link above to see the full pattern repeat, it is a real beauty.

Detail of Trefoil on ivory by Inchyra Designs. Photo: Charis White

Dressing room

Swans is a new wallpaper design from Hibou who do some really fun designs for children’s rooms (which I have used in the past for clients such as Mothercare). Although there is a charming childlike naivity to this design, it would work equally as well in a loo or dressing room.

Swans wallpaper, £59.95/roll, Hibou Home.
Mini moodboard. Various props from previous shoots come together in a bit of a Swan Lake moment in my home office! Wallpaper: Swans, £59.95/roll, Hibou Home. Photo: Charis White
Stunning almost Arts & Crafts inspired floral applique on this ready to wear dress by Valentino for AW 2018. Image courtesy of Vogue/Pinterest.

Blush crush in the kitchen

Just one piece of cabinetry such as this larder from Neptune Home’s Suffolk range painted in pale pink looks fab in a neutral scheme whether it be in a kitchen, a bedroom or living room. You can also achieve this look by using Annie Sloan’s chalk paints which are perfect for upcycling projects on vintage furniture – try Antoinette.

Suffolk bi-fold larder, painted in old Rose with quartz worktop. Neptune Home.
Mr & Mrs Teapot, £120, by Sue Pryke. Photo: Charis White
Under the expert buying eye of Sue Leaver, blush crush textures, ceramics and exciting new Swedish glassware are in full bloom at bespoke kitchen designers Griggs & Mackay.

Pinky and perky

Loving the transfer of Bert & May’s Blake border design from fabric to tile (left) and the expanding pink tile repertoire.

(Left: Blake Border tile, £7.06 each; Right: Pink Pradena, £5 each/£125 sq m, Bert & May).

363dfd3fc5d665434a96c8acbc5f1a98  Pradena pink star tile by Bert & May/Charis White interiors blog.

Thank you

Thank you so much for reading! If you need any help with any photographic or personal styling projects, please don’t hesitate to get in contact. In the meantime, to receive email alerts for future blog posts, please press the large blue ‘Follow’ button either at the beginning or end of a post! With many thanks, Charis x

Charis White, interior stylist/writer and blogger

10 thoughts on “Pink blush interiors

  1. Lovely post Charis! Inspiring pictures as always. Particularly love the Inchyra linens. Romo’s Linara range also have some beautiful soft pinks,suitable for all soft furnishings. Also a cheeky plug…we have a gorgeous, pale pink linen on our website, would you mind if I shared the link? x


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