Indigo and blush – Preppy style interiors and fashion trend

My celebration of Indigo blues culminates with this summer’s Preppy take on Indigo. It is almost as if the fashion and interiors industries sat down and considered the colours of the The Leander Club in Henley for their summer collections! The Leander Club is one of the oldest rowing clubs in the world, has produced many of GB’s great rowing Olympians and its members sport a rather jaunty rowing blazer and cap in  – you guessed it – pale pink (traditionally known as ‘cerise’) and Indigo. With the Royal Regatta imminent (Weds 28th June to Sunday 1st July) what better time to see how everyone from high street fashion to interior decorators, textile designers, restaurants and bars are embracing Preppy style.

What is Preppy style?

In fashion, it is about conservative dressing with block colours, luxurious, unfussy fabrics. Prep school-esque ribbon edged jackets, bright trousers for men with penny loafers and brogues. Think of U.S. fashion designers such as Ralph Lauren, J Crew and Banana Republic. Rowing (based in NYC) manufacture blazers for The Leander Club in Henley as well as supplying other clubs and general preppy apparrel. In the UK, firms such as Cabbages and Roses, Boden, Jack Wills and La Redoute specialise in understated well cut fashion for women.

Left: Pink skirts, Right: Navy skirt, both Cabbages and Roses; Middle: rowers, Henley on Thames: image courtesy of Pinterest.

Rooms well prepped

Preppy style rooms, often feature stripes as well as curtains edged with contrasting borders (similar to rowing blazers), super plump cushions and rooms laid out in symmetry. Wooden painted panelling to dado height, textured rugs on wooden floors. Galleried picture walls might include more than a hint of past sporting triumphs, from turf to surf. Navy and white with yachty chrome-inspired accessories all with added dash of this year’s peony blush!

Uniform stripes and symmetry

Designed by S. B. Long Interiors/Pinterest
Indigo inspiration: ‘Gael’ Photo: Charis White
Furniture, pink/indigo striped cushion by Linum and accessories at Anne Haimes, Henley on Thames;

Preppy fashion

Left: Jumper, skirt, plimsoles, Cabbages & Roses; right: Auriol Kensington Rowing Club, Hammersmith, rowing blazer;

La Redoute blush coats, Summer 2017: Charis White Indigo and Blush blog
Blush fashion, La Redoute’s summer 2017 collection. Photo: Charis White

Left: Pink Eco Coat and skirt, Cabbages & Roses; Right: Vintage photo of the Leander Club 1908 Gold Medal Rowing team, London Olympics. Courtesy of Pinterest.

Blissful blush bedroom ideas

If there is one collection I am rather in love with right now, it is this beautiful ‘Damask’ wallpaper and fabric hand blocked print wallpaper and coordinating fabric from the Peggy Angus collection at Blithfield. Blithfield fabrics and wallpapers can be seen at the Lewis & Wood showroom at Design Centre, Chelsea Harbour, London.

Peggy Angus – Damask Wallpaper, pink, 850-08, Blithfield

Blush crush moodboard

Top left: Peggy Angus Damask Wallpaper 850-08, matching fabric, 6500-08, Blithfield; Top right: Lewis & Wood; Slade stripe Petal, Zoe Glencross; Monochrome Rose, LW184123; Kemble Linen Sugar Almond LW197299; bottom left: Etienne Rose Quartz LW187348; Lewis & Wood; V&A postcard of ballet shoe worn by Tamara Karsavina, 1914; Styling and photo: Charis White

Bathroom ideas

Indigo and pink bathroom, Soho House/pinterest: Charis White Indigo and Blush blog
Vintage photo of The Leander Club, Henley on Thames, Oxfordshire. Courtesy of Pinterest.
Navy striped cushion, and buttoned chair, Anne Haimes, Henley on Thames. Photo: Charis White

Outdoor fabric cushion

It has taken a while for ‘nice’ outdoor fabrics to be produced so I was pretty excited to see this outdoor showerproof cushion in grain sack style design from OKA.image

Sporty decorating ideas

This uninterrupted sharp horizontal line of Indigo/White paint across both walls and cupboards creates a really crisp preppy feel.


Quirky curtain pole idea


Oars make great props for shoots but they are also fun for hanging as decoration in sporting teenagers’ bedrooms. Another more practical use it to hang them horizontally as curtain rails. These are from Check out The Vintage Look in Henley and Fanny’s Antiques in Reading who also regularly stock interesting vintage singles or pairs.

Henley riverside pub – great location

The Flowerpot pub is just outside of Henley on Thames on the North bank of the Thames in Aston. It is full of character and is a beautiful spot for walking along the river into Henley and returning for lunch after. I have used it in the past as a base for magazine shoots. Roaring open fires in winter and interiors full of Edwardian taxidermy (mainly fish). It is also a popular dog walking spot. Panda (our mini Schnauz) and her ‘posse of hounds’ have kind of earmarked this stretch as their ‘hood’ – plenty of riverside meadows in which to play chase. ‘Ruff’. Very ruff.

The Flower Pot pub, Henley on Thames. Photo: Charis White
Henley on Thames - Botanicals blog - Charis White
Henley on Thames – Panda (woof), the miniature schnauzer. Photo: Charis White

Stripey sporting wallpaper

I love the way Sandberg have styled their Nils wallpaper for a hall. The horizontal peg rail looks really smart with the Indigo vertical stripes.

imageSoho House hotel, Istanbul

The soft slouchy blush sofa and faded plaster tromp l’oiel painted wall creates a softer contrast to Preppy navy striped 50s shaped chairs. For cotton striped upholstery fabrics. look at Ian Mankin’s comprehensive range.

Soho House Istanbul 

For more ‘blush’ or pale pink inspiration, please look at my Pinterest board:

Charis White, interior stylist
Charis White – interior stylist/blogger

Thank you so much for reading! Let me know if you will be applying for membership to the interiors Indigo and Blush club?! If you need any help with an interior styling project or with styling for photography, please don’t hesitate to get in touch.

In the meantime, if you would like to receive future posts by email, please press the large blue ‘Follow’ button either at the beginning or end of each post. With many thanks, Charis x

12 thoughts on “Indigo and blush – Preppy style interiors and fashion trend

    1. Thank you Elaine! I think you would look fab in a blush pink coat – actually (and honestly I haven’t been sponsored by them!) La Redoute had a very fine 40% off yesterday when I ordered a cute pom pom basket from them …


  1. Love pink and blue together. Absolutely love the Soho House bath – I want that immediately with the Nils wall paper by the end of next week! As usual after reading your blog I want to redecorate the whole house but some lovely ideas for the boy’s den!!! One day I’ll do it.

    Liked by 1 person

  2. Ehat a great piece Charis! I love that colour combination too and what just about to pose the same question as Elaine! Also, like Jo, love the bath and, of course, the pink bedroom. Well done on a super blog! Xx

    Liked by 1 person

    1. Thank you Rachel. I would suggest that blush pinks are universally flattering for both fashion and home. It seems that the Duchesss of Cambridge’s pink (more vintage than blush) outfit for Pippa’s wedding caused a bit of a ‘marmite’ reaction. I loved it.


  3. Hi Charis I would like to talk to you about your interior styling but can’t see how to contact you other than this?
    I live just outside Henley and am thinking of a renovation project!
    Can you call me on 07753603547

    Many thanks Sue


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